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What are Backlinks? And How to Get More in 2020

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SEO backlinks

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For example, if I link to the fall outfits guide on Joyfully Styled, it won’t be as effective a “Tier 1” opportunity. D) you can run, but you can’t hide: some networks will attempt to block Ahrefs and Majestic crawlers, but its actually a footprint. On the other hand, networks that don’t block crawlers will likely get reported to Google because of an angry competitor.

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However, as you broaden your research, there will be many more opportunities to go after. The key is prioritize opportunities at the top of the pyramid (since they’re the most relevant) and work your way down the pyramid (towards less relevant opportunities). Let me show you how it would work with a more practical example. I’m going to show you how I would prioritize opportunities for a supplement company. tier One: 100% relevancy I will designate a “1” to any opportunities that are 100% relevant to the supplement company. AN example of 100% relevancy would be a website that reviews supplements. Or, a website that focuses on a specific supplement that the client offers like creatine. As you can imagine, 100% relevant opportunities are few and far between. This is especially true in the “supplement” industry. That’s because supplement companies create micro supplement sites to persuade you. So the chances of landing a link are low. Tier Two: 75% Relevancy All opportunities that are 75% relevant get a “2” designation. On this tier you would want to focus on “body building” opportunities. Tier Three: 50% relevancy On tier three, you would focus on all “fitness” opportunities and assign a “3” to them. The fitness space has unlimited opportunities. First, you would focus on pure “fitness” blogs. After that, you could move onto any type of sports, CrossFit, or runner blogs. It would likely take a year to tap into all the opportunities within this relevancy tier. tier Four: 25% Relevancy On tier four, you would focus on “health” opportunities and assign a “4” to them. There are countless websites about “health” in general. But, you can also tap into nutrition, elderly health, women’s health, and men’s health blogs. tier Five: 0% relevancy On tier five, you would focus on more “general” opportunities. For example, if I link to the fall outfits guide on Joyfully Styled, it won’t be as effective a “Tier 1” opportunity. That’s because SEO and fashion aren’t relevant to each other. D) you can run, but you can’t hide: some networks will attempt to block Ahrefs and Majestic crawlers, but its actually a footprint. On the other hand, networks that don’t block crawlers will likely get reported to Google because of an angry competitor. It’s a lose-lose situation. Follow Blog Comments These are some of the cheapest backlinks you can buy. They are also the perfect recipe for landing a penalty. E) build a relationship with the blogger that you could leverage for backlinks in the future. point “D” is the most important and where most SEOs mess up. Don’t go to a top blog and write a “me too” comment or something general/useless. This doesn’t build relationships. You have to contribute to the blog in a meaningful way. Most important:You have to ADD VALUE. This doesn’t mean you need to write a five paragraph essay. In fact, I advise against that. Focus on one point and leave a concise, well-thought out comment. niche Relevant Forum Backlinks Participating on industry forums is an excellent way to build brand recognition. And if you do it right, you will drive some relevant referral traffic to your website. Here is the traffic the has sent my site since 2014: This is referral traffic coming from 18 different threads in the forum. Forum members have linked to my content, but it wouldn’t be hard to orchestrate it if you are creative. There aren’t many forums that allow signature backlinks, but many still allow profile backlinks. These profile backlinks are valuable because they are relevant and Follow in most cases. To get the most out of your forum profile backlinks, I’m going to show you some quick techniques. one Prospect for relevant forums use the following search strings in google to find forums: forum + NICHE NICHE + forum two Take time to fill out your profileSince your link will likely be a naked link, you need to leverage co-occurrence. Co-occurrence is when your website’s target keyword phrase is near to your link. Just write a legitimate profile description and make sure to toss in your main keyword. three Understand the forum “personality” / etiquette Every forum is different and you need to learn how each operates. Some tolerate a little self-promotion while others will ban you for it. Scan through the forum and see if members are sharing links in threads. four Increase your post count & start adding friends The more posts/friends you have, the more trust you build on the forum. Also, more connections send more internal links back to your profile page. This will slowly build the authority of your profile page. five Start a threadStarting well-thought-out threads is a great way to build credibility on the forum. Okay, now you might be asking what’s the point of doing all this? The goal is to increase the amount of internal links hitting your profile page. This leverages the forums authority. As a result it will increase the authority of your profile page hosting your link. The second goal of all this work is so you can become a part of the forum community and so that members trust you more. If you have a good reputation on the forum, you can share your content without getting flamed or banned. You now know what it takes to build a solid foundation of backlinks. Now it’s time to get into what I like to call “Power” backlinks. Power Backlinks “Power” backlinks will accelerate your results because: A) they are the most relevant and B) they are the most authoritativeContent-Driven ApproachAs hard as it is to produce quality content, there is no better way to drive high authority backlinks to a website. There are only three things you have to do with a content-driven approach:
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What are Backlinks? And How to Get More in 2020
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