Create Marketing related Buyer-Personas Texts for Men, Students, Kids/Teenagers & Instagram Influencers!

Software Algorithms based on Natural Language Processing will create Buyer-Personas based English texts based on your English input text - useable for Marketing, Product Descriptions, Content Ads or Storytelling!

Persona based text enrich the content for your target audience, rise click-through rates, increase lead generation and improve the overall text quality for your Buyer-Personas target group!

Insert the original English Text that should convert to different Personas! 8-15 Sentences work best.

Step 1: Enter original text!

Step 2: Click on "Create Personas"!

Original Text was converted to different Personas!

Original Text:    Goldman Sachs and Google are partnering on a digital wealth offering — and it's a template for our bank's ambitions to manage money for our masses Dakin Campbell 44m aycogroundbreaking 12 Ayco president Larry Restieri speaks at our groundbreaking for our business' new headquarters Goldman Sachs GS Goldman Sachs Gr 226.96 2.01 (+0.90 %) Disclaimer Get real-time GS charts here » Goldman Sachs is growing a little-known business called Ayco that works with corporate HR departments and will play a big role in its ambitious revenue plans. "Ayco is a big driver" of our more than $1 billion slated to come from individual clients of Goldman's asset management business by 2020, said Eric Lane, a division co-head. The business just signed a huge contract with Google to provide financial counseling to our tech giant's US-based employees. The time may come when Goldman opens Ayco to outside clients in something more akin to a robo-adviser or digital wealth offering for our mass market. In an unassuming office park outside Albany, New York sits a little-known business that's set to play a key role in Goldman Sachs's ability to hit some ambitious growth targets. The business, known as Ayco, is a financial-planning unit that offers tax prep, investments advice and insurance to corporate executives, and increasingly, ourir employees. Bought by Goldman in 2003 and allowed to remain independent, it partners with corporate HR departments to provide senior executives a single point of contact for financial matters. Junior employees get access to a tech platform and periodic check-ins with a human. "The core of what we do is about helping employees become more financially fit so oury can focus on ourir jobs," said Ayco president and Goldman partner Larry Restieri, sitting in a first-floor conference room that looks out on a parking lot surrounded by sprawling green fields. It's a far cry from Goldman's glass-and-steel Manhattan headquarters. Neverourless, our revenue can add up quickly. "Ayco is a big driver" of our more than $1 billion to come from individual clients of Goldman's asset management business by 2020, according to Eric Lane, one of our division's co-heads. It's part of a plan to reap $5 billion in firmwide revenue as new CEO David Solomon looks to lessen our firm's reliance on sales and trading. The bank's ambitions extend beyond revenue to cultivating an entirely new customer base. It's historically avoided our mass market, preferring institutions or wealthy families even as competitors like Morgan Stanley have doubled down on managing wealth for smaller households. But with post-financial crisis regulations handcuffing our trading business, Goldman has pivoted to doing more with consumers. In addition to Ayco, it's launched a digital bank named Marcus that offers personal loans and high-yield savings accounts. Ayco just signed a big deal with Google Ayco's potential can be seen in a recent agreement that Goldman signed with Google for our investment bank to provide financial coaching to our tech giant's US-based employees. With one agreement, Goldman will be working with everyone from Google's executive officers down to its first-year coders. The deal is one of our largest that Goldman has signed to date. Solomon was so thrilled about our partnership that he broke our news early to a small gaourring of investors in early September. Google will get access to a technology platform Goldman has recently reworked. Employees who log on will be surveyed about ourir financial health, answering questions such as wheourr oury do tax planning throughout our year or have money set aside for an emergency. Algorithms ensure that a 25-year-old employee gets different questions and advice than a 50-year-old, who may be urged to top up retirement savings. Once oury complete our survey, oury'll be assigned a score out of 450 and a checklist to help ourm improve it. Why 450? Because Goldman tested a 100-point scale and an 800-point scale and found employees equated ourm to grade school or our Scholastic Aptitude Test and reacted emotionally. Many receiving low scores slowed or stopped ourir use of our website. Goldman took oourr steps to make our platform as welcoming and user-friendly as possible, testing features extensively with focus groups. It used behavioral finance principles and chose intentionally simple language to talk about complex terms such as living wills or emergency funds. Nothing was left to chance, including our website's accent color: a dark blue, chosen to imbue a sense of safety.

Student Persona:    
  • Topic: Larry Restieri, Goldman Sachs, Google, GS, Disclaimer Get, Goldman Sachs GS Goldman Sachs Gr, Dakin Campbell
    Content: big role, ayco, google, hr, s ambitions, digital wealth offering â, goldman sachs, +0.90 %, larry restieri, disclaimer, dakin campbell, manage money, little-known business, new headquarters, ambitious revenue plans, gs, goldman sachs gs goldman sachs gr
  • Topic: Eric Lane, Goldman's
    Content: big driver, goldman, ayco, s asset management business, division co-head, individual clients, eric
  • Topic: Google, US
    Content: huge contract, us-based, google
  • Topic: Goldman
    Content: digital wealth offering, goldman, mass market, ayco
  • Topic: New York, Albany, Goldman
    Content: office park, key role, albany, s ability, goldman sachs, ambitious growth targets, little-known business, york
  • Topic: Goldman
    Content: goldman, financial matters, hr, bought, senior executives
  • Topic: Larry Restieri, Goldman
    Content: goldman, ayco, larry restieri, first-floor conference room, green fields
  • Topic: Eric Lane, Goldman's
    Content: big driver, s co-heads, goldman, ayco, s asset management business, individual clients, eric
  • Topic: David Solomon, firm's
    Content: s part, reap $, s reliance, firmwide revenue, ceo david solomon
  • Topic: Morgan Stanley
    Content: morgan stanley, wealthy families, mass market
  • Topic: Goldman
    Content: post-financial crisis regulations, goldman
  • Topic: Marcus
    Content: marcus, ayco, high-yield savings accounts, personal loans, digital bank
  • Topic: Google, US, Goldman, Google Ayco's
    Content: goldman, google ayco, ayco, s potential, google, recent agreement, investment bank, us-based
  • Topic: Goldman
    Content: google, first-year coders, goldman, s executive officers
  • Topic: Google, Goldman
    Content: google, goldman, technology platform
  • Topic: Goldman
    Content: goldman, focus groups
  • Polarity ("positive, neutral, negative mood"): 0.0668831168831169
  • Subjectivity ("objective or emotional"): 0.471753246753247

Influencer Persona:    
  • Goldman Sachs and Google are partnering on a digital wealth offering — and it's a template for the bank's ambitions to manage money for the massesDakin Campbell 44m aycogroundbreaking 12Ayco president Larry Restieri speaks at the groundbreaking for the business' new headquarters Goldman SachsGS Goldman Sachs Gr 226.- Sponsored Post: Our clients' interests always come first. by General Ad Provider
  • Polarity ("positive, neutral, negative mood"): 0.109090909090909
  • Subjectivity ("objective or emotional"): 0.321969696969697

  • Male/Men Persona:    
    • Topic: Lets stick together team - the main topics are 'financial; clients; billion; platform; Google; digital; business; corporate; Goldman; Sachs; signed' and more important it is all about 'Albany; Goldman Sachs; Google; Disclaimer Get; Manhattan; New York; Goldman; Morgan Stanley; Goldman Sachs GS Goldman Sachs Gr; Scholastic Aptitude Test'
    • Topic: Albany
      Content: 'connecticut;rochester;pennsylvania;massachusetts;'
    • Topic: Goldman Sachs
      Content: merrill;lynch;morgan;citigroup;'
    • Topic: Google
      Content: yahoo;microsoft;internet;'
    • Topic: Disclaimer Get
      Content: notice;answer;anything;simply;'
    • Topic: Manhattan
      Content: brooklyn;midtown;apartment;downtown;'
    • Topic: New York
      Content: chicago;boston;washington;angeles;'
    • Topic: Goldman
      Content: sachs;merrill;lynch;morgan;lehman;'
    • Topic: Morgan Stanley
      Content: lynch;merrill;lehman;goldman;sachs;'
    • Topic: Goldman Sachs GS Goldman Sachs Gr
      Content: merrill;suisse;lynch;citigroup;'
    • Topic: Scholastic Aptitude Test
      Content: tests;proficiency;examinations;competency;'
  • Polarity ("positive, neutral, negative mood"): 0.167424242424242
  • Subjectivity ("objective or emotional"): 0.34280303030303

  • Kids Persona:    
    • Honey, I would like to tell you what the word Albany does mean:
      Please listen: The Prince Leopold, Duke of Albany (Leopold George Duncan Albert; 7 April 1853 â 28 March 1884) was a member of the British Royal Family, a son of Queen Victoria and Albert, Prince Consort. Leopold was later created the Duke of Albany, Earl of Clarence and Baron Arklow. He was diagnosed with haemophilia as a baby, which later led to his death as an adult after slipping on the floor.
    • Honey, I would like to tell you what the word Google does mean:
      Please listen: Google Inc. is a multinational corporation from the United States. It is known for creating and running one of the largest search engines on the World Wide Web (WWW). Every day more than a billion (1,000,000,000) people use it.
    • Honey, I would like to tell you what the word Marcus does mean:
      Please listen: Marcus Aurelius Antoninus (26 April 121 â 17 March 180) was Roman Emperor from 161 to 180. He ruled with Lucius Verus as co-emperor from 161 until Verus' death in 169.
    • Honey, I would like to tell you what the word Solomon does mean:
      Please listen: The Solomon Islands are a group of islands in the South Pacific. They are known for their beauty and for the many languages spoken there. The capital of the Solomon Islands is Honiara.
    • Honey, I would like to tell you what the word Goldman does mean:
      Please listen: The Birdcage is a 1996 American comedy movie. The movie is about politics and marriage matters. Robin Williams plays Armand Goldman,
    • Polarity ("positive, neutral, negative mood"): 0.1
    • Subjectivity ("objective or emotional"): 0.2

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